Get A London Style

In collaboration with ITTAG

This is not a typing mistake from Rimmel advertisement “get a London Look” lol but have you ever wonder what London style is? I think this can be a good subject to discuss since it is London Fashion Week at the moment. I am a foreigner who has been living in central London for decades, I can tell you for a foreigner, London style might be preppy style, Burberry Trench or super street style or all about craziness influenced by the well known fashion school, my school basically. It can be dull and uptight, can be super colourful and experimental at the same time. It really depends on your approach to this city. But from a person who has been living here ‘forever’, frankly speaking, it is not really fair and really hard to say there is a style called London style and i don’t even think London style is same as English style. This is a place full of foreigners, tourists, english from outside London and a very small amount of actual London born Londoners. It’s all about multi cultures here… But compare with 5 cities I have ever lived in, one thing I can say is London is a place you can be you, dress as you or at least the closest to you with the least judgetments and this is a place with open arm to accept the new things, new designers and new brands and that is the beauty of this city. So… what the London style is? It is your style!

During this London Fashion Week, I have a chance to team up with a new London born brand with Italian Heritage, ITTAG. ITTAG started its first scarf line last year with the passion of craftsmanship and design. With the designer’s family tradition of scarf production and experience in the fashion industry, the first collection is a combination of tradition and modern design taken inspiration from neon signs of the hotels and casinos from her Las Vegas’ trip. I love the colours, the simple lines and the clear graphic patterns which can fall into different shapes depending on how you wear the scarves and you can easily put one or more than one scarves together to create your own style. Here in this post, me and the designer decided to go for 2 super bright red on red and pink on pink combinations. It’s bald and can be brighter than I usually wear but why not?! It’s London Fashion Week. How would you style your own London Fashion Week looks? and what is your own London style?

Red on Red
Pink On Pink
Extra

photos: Cristinagattiphoto || style: HsinWei Ho || guest model: Stuart Trevor

Find ITTAG at @ittag_ || www.ittag.co.uk

 

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21 Comments

    • February 22, 2017 / 1:07 pm

      thanks hun! how is your week going? x

  1. Fran
    February 20, 2017 / 8:56 pm

    Love that last “extra” scarf ๐Ÿ‘Œ both looks are fun and cool! Hope you are enjoying your fashion week so far x F.

    • February 21, 2017 / 2:17 pm

      hi! i am having fun so far, how is yours? I might be in Milan later this week. let me know if you are around.

      • F
        February 22, 2017 / 5:55 pm

        Enjoy your Milan trip! X

  2. Debbie
    February 20, 2017 / 8:58 pm

    You pull off everything! like the bright colours on you actually!

    • February 21, 2017 / 2:16 pm

      ha everyone says so now I feel my wardrobe is too dull. ๐Ÿ˜›

  3. February 21, 2017 / 12:36 am

    I love that scarf and red sweater, so cute! And London has amazing street style, you’re right – everyone is just them. I wish my city was more like London haha x

    • February 21, 2017 / 2:15 pm

      my city is so not like this lol that’s why I am in London ๐Ÿ˜€

  4. February 21, 2017 / 5:23 am

    The scarves look so soft and i love that they’re not just a solid color so that you can actually use them as somewhat of a statement piece.

    • February 22, 2017 / 12:58 pm

      hey how is your week so far?
      and me too, I wear lots of plain clothes, having patterns on the scarves can be fun to the total looks. :))

  5. February 21, 2017 / 12:29 pm

    I like how you define London style! And one scarf is more beautiful than the other. Both suit you nicely!
    xoxo Reni

    • February 22, 2017 / 1:00 pm

      Hi Reni!
      how is your week going?
      I am glad you like them :))
      have a lovely Wednesday.
      x HsinWei

    • February 22, 2017 / 1:02 pm

      haha I just got them done at Nailsinc before the shooting ๐Ÿ˜€
      x Hsinwei

  6. February 21, 2017 / 11:44 pm

    4 years ago before moving to Tenerife I was living in London. It is such an amazing city. I loved that multicultural environment and the fact that you can really be you :). You are right!
    I love your outfits dear. My favourite combination is with pink scarf. You look fabulous. Have a lovely week.
    kisses,

    Erika
    http://www.swaggeratfrow.com

    • February 22, 2017 / 1:06 pm

      Hi Erika!
      I didn’t know you lived in London! and yes something really charming and easy about this city even though it is expensive and bad weather most of the time. haha.. but I don’t think I am going anywhere else anytime soon!
      hope you are having a great week so far! have a lovely Wednesday
      x Hsinwei

  7. February 22, 2017 / 1:10 pm

    This is a really great look on you Hsin… just love the photography style also!

    • February 22, 2017 / 1:15 pm

      Helllo Londoner!!!
      how is life there? I think you are going to love the camera we used for this shooting! it is a proper vintage one. supper cool! and I also love the photography style too! thanks to the photographer who is also the owner of Ittag. :))
      xHsinWei